
Our Story: The Studio Behind the Moss
Preserved Reindeer Moss is the signature collection by Ferris Heart Sloane, a UK award-winning design studio founded in 2014 by Natasha Bartlett-Twivey. Born from a passion for sustainable luxury, Ferris Heart Sloane began as The Bloom Room, creating unreal florals for weddings and events. Today, we’re renowned for transforming spaces with preserved reindeer moss—a material that embodies our philosophy of lasting beauty, zero waste.
Etsy’s Star Seller & Best Seller
We are a celebrated Etsy Best Seller and Star Seller. This recognition reflects our unwavering commitment to craftsmanship, ethical sourcing, and exceptional service—hallmarks of the Ferris Heart Sloane studio.

What is Preserved Reindeer Moss?
Preserved reindeer moss is a sustainable, natural material harvested from Nordic forests. Through an eco-friendly preservation process, we lock in its soft texture, vibrant colors, and organic charm—no water, sunlight, or maintenance required.

Living Art
Frame moss as a statement wall piece or style in sleek terrariums.

Event Magic
Elevate weddings, corporate events, or photo shoots with organic backdrops.

Wellness Spaces
Bring calming, biophilic design to offices, spas, or homes.

Gifting
A timeless, low-effort gift for design lovers.